In the hardware and power tools sector, which has long defined by tradition, capital strength, and deeply entrenched industry networks, the rise of Total Tools Online Store Sdn Bhd was never expected. Established in 2020, the company entered the market as a purely online hardware brand, with no physical storefront, no industry backing, and no access to credit terms. Instead, it was compelled to navigate stringent platform regulations, relentless price competition, and constant cash-flow pressure from the outset. In such an environment, even a single miscalculation could have meant immediate elimination. Yet it was precisely under these near-impossible conditions that the company not only endured but also steadily advanced toward flagship-store status across major platforms, delivered industry-leading sales performance, and earned the trust of professional users nationwide. At the centre of this improbable ascent stands its founder, Chris Chan Mei Ling.

Her entrepreneurial journey began during the pandemic’s darkest hour. With the nation in lockdown and her income gone overnight, she rebuilt from nothing, delivering disinfectant, modifying spray guns into sanitization tools, and supporting communities through Facebook. In that moment of crisis, she saw what the market truly lacked: honest, competent, solution-driven professionals. From this insight, Total Tools Online Store Sdn Bhd was born.

The path forward demanded grit. With no capital, she worked on four to five hours of sleep. With no team, she handled everything herself, packing, shipping, customer service, technical support, livestreaming, and after-sales. With no connections, she relied on precision, speed, and consistency to earn trust with each customer. As orders grew beyond what one person could manage, she evolved into a learning leader, building talent and systematizing operations. What began as a one-woman effort became a high-performance, disciplined team.

Her persistence created remarkable results. Starting with an 800-square-foot workspace, she grew the business to one that now generates six-figure monthly and annual revenue, and even six-figure daily sales. The company ships over 30,000 parcels annually, maintains a perfect 5.0 rating, and holds flagship certifications across major platforms, including Shopee, Lazada, and TikTok. Chris Chan Mei Ling herself earned distinctions such as Shopee Xperts Certified Seller and 100 MIYE (Malaysia Inspiring Young Entrepreneurs), solidifying her influence in the industry. For her, the most significant achievement is not the numbers but that customers continually return.

The force driving the company’s rise is her unwavering philosophy: win customers through professionalism, win the future through discipline. For her, sales volume is not the destination; the real mission is to become a reliable problem-solver when a customer needs. This philosophy underpins the company’s culture, built on four pillars: professionalism, discipline, transparency, and hands-on execution. Professionalism ensures the team provides accurate solutions; discipline fuels continuous growth and efficiency; transparency keeps communication honest and objectives straightforward; and hands-on leadership anchors culture not in slogans but in demonstrated action.

As a leader, she views leadership not as a title but as a responsibility. To her, a true leader is the first to step forward and the last to leave. She leads through clarity, communication, and example, ensuring every team member understands not only what to do but also why it matters. Under her direction, Total Tools Online Store has shaped a work rhythm defined by speed, precision, diligence, and continuous refinement, qualities that have become its competitive moat.

Her dedication extends beyond business. From delivering disinfectant to communities and hospitals during the pandemic, to upholding honest sales practices and helping SMEs avoid costly procurement mistakes, she has transformed public contribution into a quiet, steady way of operating. Her actions uplift not only customers but the industry as a whole, setting a higher benchmark for integrity and professionalism in online hardware retail.

Looking ahead, she envisions Total Tools Online Store becoming Malaysia’s most trusted and influential online hardware brand, supported by a strengthened after-sales system, a larger, more structured team, and a fully systematized operational foundation. Personally, she aims to become one of the most impactful female leaders in the hardware industry while continuing to master AI, brand strategy, and organizational leadership to guide the company into its next chapter. She hopes her journey encourages more women to step confidently into industries, proving that background does not determine destiny.

To her, being an “emerging entrepreneur” means moving forward when others pause, carving new paths where none exist, standing firm in an industry that offers no shortcuts, and choosing resilience each time she falls. She often says, “Don’t confine me to the label of woman. Anything short of life and death, I give it my all.” She never waits for opportunity, but she creates it. She learns through action, grows through momentum, and holds her future with both hands. She believes the most decisive advantage a company can possess is not price but professionalism, sincerity, speed, and stability. She believes that investing in oneself is the only way to see further. And she believes that effort merely opens the door; those who never stop climbing achieve accurate height.

This is Chris Chan Mei Ling, a fighter who rose from adversity, a woman who shines in one of the most demanding industries, and an entrepreneur who turned a background of nothing into a benchmark of excellence. She is not seen because she is loud; she is seen because her strength is undeniable. And this is why she stands among the most compelling honorees of the 10th Malaysia Top 50 Emerging Entrepreneurs Awards 2025.

Contact Information

Email: totaltoolseshop@gmail.com